In the cruise industry, Wave Season is the three months of
the year when Cruise Lines offer their best prices for the coming year. Some industry experts report that 50% (or
more) of cruise booking happen in this three-month window.
The season equates to Black Friday and the shopping season between
Thanksgiving and Christmas. Wave Season
runs from early January until the end of March.
Some cruise lines may extend the price breaks into April. However, January to March is when you can
find better prices for most cruises. Many
time, the cruise lines will add other incentives to the cruise package: free gratuities,
a drink package, or on-board credit.
Several clients have asked why the Wave Season is such a big
deal in the industry. The answer: this
is when housebound customers are tired of winter. Thanksgiving is long over; Christmas season
is past, it’s cold, and we still have several months of winter ahead. People like to think of warmer weather and
start their planning for their next vacation.
Early next week, we expect to advertise the specials being
offered by many of the Cruise Lines. Check
our website or call our office for information.
We work will all the major cruise lines that serve the North American
market.
If you are looking
for a cruise, call a travel agent. Sure,
you can book the cruise yourself, but most travel agents don’t charge for their
consulting services – they are paid by the cruise lines. Why not use an expert to plan your next vacation? If you don’t have a travel agent, give us an
opportunity to win your business.
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Happy New Year!
