Gen Z at Sea
The average age of cruise passengers is trending younger: a 2025 report from the Cruise Lines International Association says that people age 20 to 29 now make up 20% of cruise passengers (and growing). These cruise fans make up part of Gen Z, loosely defined as people born from 1997 to 2012. So, if you’re a member of Gen Z, where can you find your peers at sea? Or, if you’re in a different age group but want to cruise with your favorite Gen Zer, what type of cruise should you look for? We don’t mean to generalize about a group of individuals who certainly have their own personal tastes, but some travel industry research shows that members of Gen Z tend to appreciate certain qualities in a cruise. For example, as witnesses to the Great Recession of 2008 and the economic effects of the COVID-19 pandemic, members of Gen Z are generally careful with money. They want good value for their vacation dollars – and that makes cruising a natural choice. Shorter cruise itineraries may best fit...