Cruise Holidays - Attheta Travel

I am proud to be certified by CLIA (Cruise Lines International Association) as an Elite Cruise Counselor. The Cruise Counselor Certification Program is CLIA's most comprehensive training which requires agents to successfully complete a number of compulsory training courses and exams, attend cruise conferences, and conduct ship inspections. Anita Thompson, Attheta Travel

Monday, July 3, 2017

How River Cruises Attract Millennials

Some think that river cruising – with its leisurely pace and emphasis on the attractions on shore, rather than on the ship – is only fun for people older than they are. So, you may be surprised to learn that a growing number of people in their 20s and 30s are choosing river cruise vacations.

In fact, river cruise lines have put some thoughtful effort into appealing to the Millennial generation. After all, one study found that 36% of Millennials (in this case, defined as ages 18-38) are interested in taking a river cruise during the next 12 months.

Why are more Millennials looking at river cruises? Perhaps because they want something new and different, and river cruises are different from the ocean cruises they may have taken with their parents.

Another theory is that Millennials enjoy experiencing the culture of a destination, and river cruises offer more time on shore, with opportunities to explore authentic sights that are off the beaten path. Accordingly, river cruise operators are developing more itineraries that will take guests to some of the less-traveled parts of the world. Examples include Avalon Waterways’ Irrawaddy River cruises that sail well north of Mandalay, to the most isolated regions of Myanmar. Viking River Cruises offers voyages along the Nile River, starting with a hotel stay in Cairo that allows time to explore colorful neighborhoods and try local dishes like koshary: rice, macaroni, lentils and chickpeas in a delicious vinegary tomato sauce.

Some overall trends in river cruising have special appeal to Millennials, too. These include an increased variety of dining options; more active shore excursions with opportunities to bike, hike or climb; and onboard options for maintaining a fitness routine.

Whatever generation you belong to, talk with Anita, your Cruise Holidays personal cruise expert, about river cruises that suit your style and interests.


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